I saw this one online, right? The “Intreccio Wool Scarf” – sounds fancy, and probably *is* fancy, ’cause it’s Bottega Veneta. And another one – the “Men’s Cashmere Scarf With Leather Patch.” Okay, a *tiny* leather patch, I guess. But still, no giant “BV” slapped across your chest. Thank GOD.
That’s the whole *point*, isn’t it? Like, they were doing the whole “quiet luxury” thing *before* it was even a *thing*. They were steadfast in being logo-free back in the 90s and early 2000s when everyone else was like a walking billboard. Mad respect for that. It’s, like, “I don’t *need* to shout who I am. You just *know*.”
And honestly, sometimes I get so sick of seeing logos everywhere. It’s like, okay, I get it, you bought something expensive. Good for you. But does it have to be so…obvious? It’s kinda tacky, no offense to anyone who likes that. I just think it’s better to be a bit more subtle, ya know?
I mean, don’t get me wrong, I like nice things. Who doesn’t? But I’d rather have something that’s beautifully made, that feels amazing, and that people admire *because* of its quality, not because of a logo.
And Bottega Veneta, for me, at least *seems* to be about that. It’s about craftsmanship, about being “Made in Italy,” about… well, about the *actual* thing, not just the brand name attached to it. They even have a whole page on the Bottega Veneta website for “women’s scarves and mufflers”, which sounds kind of old-timey, but hey, it gets the point across.
Plus, think about it, a logo-free scarf is just more…versatile, right? You can wear it with anything! It’s not gonna clash with your other clothes or scream “I’m expensive!” to everyone you pass. It’s just…a nice scarf. A *really* nice scarf, probably, but still. Just a scarf.